IF YOU'RE NOT YACHTING IN EUROPE THIS SUMMER, ARE YOU EVEN A CELEBRITY?

The ultimate status symbol and the best way to escape the paparazzi (mostly!)

By 

Deuxmoi Editor

Published 

July 5, 2025

Photo Credit: Tom Brady/Backgrid

IF YOU'RE NOT YACHTING IN EUROPE THIS SUMMER, ARE YOU EVEN A CELEBRITY?

It seems the unofficial uniform of the A-list this summer isn't just designer swimwear; it's a spot on a super yacht gliding across the azure waters of Europe. In the past month alone, the sheer number of celebrities spotted living their best maritime lives is astounding.

The roll call of those embracing the yacht life is impressive: Adam Levine and Behati Prinsloo, Ashton Kutcher and Mila Kunis, Bradley Cooper, Jeremy Strong, Dakota Johnson, Elton John with David Furnish, Emma Corrin, Gwyneth Paltrow, Edward Norton, Kate Hudson, Michael Jordan, Paris Hilton, Paul McCartney, Serena Williams, Stefon Diggs, Cardi B, Tom Brady, Tyler Perry, and Usher are just some of the names enjoying the ultimate nautical escape.

This begs the question: why is yachting such an overwhelmingly popular form of summer vacation for the global elite? Is it purely about the ultimate status symbol, flaunting a lifestyle most of the general public can only dream of? Or is it the unparalleled seclusion and privacy that these floating palaces offer?

While a yacht charter is a multi-million-dollar affair that most of us "can't swing" this summer, its allure for celebrities is clear. It offers a private, mobile bubble where they can genuinely relax, soak up the sun, and enjoy time with loved ones. Yet, the visual of these extravagant vessels moored off the Italian Coastline or French Riviera undeniably screams "ultimate celebrity status." It's likely a potent blend of both: the desire for an exclusive, private retreat, wrapped in the undeniable glamour of a truly aspirational lifestyle. For celebrities, being on a yacht isn't just a vacation; it's a statement.

Photo Credit: Usher/Backgrid
Photo Credit: Ashton Kutcher & Mila Kunis/Backgrid
Photo Credit: Bradley Cooper & Jeremy Strong/Backgrid
Photo Credit: Dakota Johnson/Backgrid
Photo Credit: Elton John & David Furnish/Backgrid
Photo Credit: Emma Corrin/Backgrid
Photo Credit: Adam Levine & Behati Prinsloo/Backgrid
Photo Credit: Gwyneth Paltrow & Edward Norton/Backgrid
Photo Credit: Kate Hudson/Backgrid
Photo Credit: Michael Jordan/Backgrid
Photo Credit: Paris Hilton/Backgrid
Photo Credit: Paul McCartney/Backgrid
Photo Credit: Serena Williams/Backgrid
Photo Credit: Stefon Diggs & Cardi B/Backgrid
Photo Credit: Tyler Perry & Brian Tanaka/Backgrid